Website refresh

In my last blog post I made reference to the Charopy website reflecting what the business looked like pre-Covid, but that this was not a fair representation of the business and product range today. Well the new and updated homepage just went live yesterday, and the rest of the site will be progressively updated to the new look and feel with some additional content added over the coming weeks / months. We are trying to go for a more industrial business to business look given the vast bulk of our clients are large businesses. And we have really tried to emphasise our expertise and credentials in the IoT smart bin space, as this is where we have spent the last two years building up a leading position within our specific market segment.

We also added this diagram to the homepage. In the past we have emailed this to clients and prospects, but I am keen to get more of this type of technical information into the hands of interested parties much sooner. Especially as there are now interior designers and others involved in the early stages of specifying products for commercial and retail fit-outs who need this type of information at their fingertips.

I will probably do a future post on this standard bin panel, including instructions on how to easily retrofit it into an existing bin housing, but for now it is just nice to see the homepage of this site better reflecting what we actually do on a daily basis, and not being all about products we used to sell or industry sectors that we used to service.

Simple video explaining Charopy

We are looking to modify the Charopy website at some point in future given the current images are not a good representation of where the business is today. When the site was first built we were focussed on the needs of schools whilst today the focus is very much aimed at corporates. The images showing wheelie bin lids are very dated as the LED lighting has been significantly improved and the demand today is much more about our technology being fitted into existing bin housings within shopping centres, offices and other out of home locations.

But new websites take time, so I've posted this video today; a much more refined scripted version of the introduction below will probably appear on the main page eventually. This one was unscripted and the final video will need more emphasis on container deposit schemes (only one brief mention here), the fact that the technology can be supplied in many different variations rather than just a single size white panel, our focus on solving contamination for non kerbside, and the online ability for long term reporting rather than just a focus on the contents within one individual bin. That said, it still gives a good introduction for people who may not have seen much of Charopy on social media and who are looking for a good explainer on what we do in under two minutes.

If this video has got you thinking about using technology to solve contamination issues in your workplace, please reach out using the form on the front page of our site.

Creating your own look and feel for a smart bin solution

In the early days of the Charopy smart bin we were installing our technology within 120L and 240L wheelie bin lids. Lately we have been doing an increased amount of work where clients have wanted a smart bin that achieves a more integrated look within their broader interior design scheme. An early example of doing custom work to retro-fit an existing bin housing was this work for AMP Capital at Macquarie Shopping Centre.

Given the demand from clients wanting a panel containing all the Charopy technology that can be easily integrated into offices and shopping centres at an early stage when concepts are being explored, especially with new A Grade office fitouts, we have a relatively new standard sized panel which is 459 x 199 x 3mm. Using a rebate cut into the door (or any custom cabinetry) of 460 x 200mm clients are able to get a very nice fit where the panel sits flush with the wooden door on the bin housing.

Actually this panel doesn't need to be fitted to a door, as it can work in any vertical space where a hole can be cut and where a bin can be placed behind or underneath. We already have some existing and potential clients exploring a few very creative ideas given this flexibility. The photo below shows the rebate cut and the panel (post fitting) where that panel needed to sit flush with the front of the bin.

A good example of a client using this standard panel is Vicinity Centres at Bankstown Central Shopping Centre. By taking this panel and attaching it within the rebate cut, they now have an attractive bin that fits in well within the existing design of their food court.

For clients who want further customisation including a different colour or varied dimensions of the panel containing the Charopy technology please get in touch. Obviously manufacturing a non standard product incurs some extra cost, but given the potential high visibility and high utility of Charopy technology within your next resign, or within the existing look and feel of your current space, the cost may well be justified. However we end up working with you, we look forward to helping solve your challenges around obtaining a clean stream of CDS eligible recycling material - in an elegant yet functional bin housing.